We have assembled lots of search engine case studies, accumulated over the years for SEO and PPC. Each one explains the benefits and results that SEO or PPC, or both combined (SEM) has achieved.

In some cases the processes are discussed in detail and in others the focus is on future business - on the basis that they are achieving excellent returns and are now more concerned about the future development of their business.

If you are interested in learning more about search engine optimisation (SEO), pay per click (PPC), search engine marketing (SEM) or search from a practical perspective, we persuaded Danny Meadows-Klue, CEO of IAB Europe to record two introductory videos to explain all... Introduction to SEM

You will find more case studies for SEO and PPC around the Web and you can find more Weboptimiser SEM case studies at the IAB Europe web site.

2006-10-08
Netimperative

Davina Lines is Managing Director of Netimperative.com. Netimperative is the online news service for the digital industry. Davina gives her direct and sometimes candid answers to the key issues, including search engine optimisation, marketing and online security in her Weboptimiser VIP Briefing.

Watch Netimperative video case study online.

2006-11-08
Virgin Money - Outsourcing SEO

Ben Whitnell discusses the benefits of outsourcing and describes the benefits he gets from working with a third party agency

Watch Virgin Money - Outsourcing SEO video case study online.

2006-11-08
Virgin Money - Results

Ben Whitnell discusses the results achieved and how long we have been working together and how long it has taken to get results.

Watch Virgin Money - Results video case study online.

2006-11-08
Virgin Money - Natural Search

Ben Whitnell discusses natural search, its benefits and its future.

Watch Virgin Money - Natural Search video case study online.

2007-01-21
Helveta SEM case study

Pat Newton, CEO of Helveta, a UK listed company explains that as the youngest British CEO of a Nasdaq listed company, Internationalism is important. As a result he is able to describe, in detail the wide range of issues he considered before choosing Weboptimiser as his Internet Marketing supplier. This video is useful for anyone considering in detail, the selection of any SEO supplier, whose business is International

Watch Helveta SEM case study video case study online.

2007-04-23
Willcare SEM case study

Mark Jackson, CEO of Willcare talks about his partnership with Weboptimiser and how well our working relationship has developed and how this specialist Will Writing business can focus on their business and not need to worry about search engine optimisation (SEO), pay per click (PPC) or any search engine marketing (SEM) campaign or campaign management, Weboptimiser does it all.

Watch Willcare SEM case study video case study online.

2007-04-19
Sun Isle SEM case study

Nick from Sun Isle explains his strategy for business development with his on line travel company, explaining his marketing techniques and business ethos - making a living in a highly competitive, major online industry - and how Weboptimiser has helped him.

Watch Sun Isle SEM case study video case study online.